Tesco Beauty
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Art Direction
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Shoot Production
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Photography
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Prop Styling
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Illustration
• Art Direction • Shoot Production • Photography • Prop Styling • Illustration
The Brief
To create ongoing social media content for Beauty at Tesco.
The Solution
With a huge range of often disparate product nominations, we decided to theme content with each week telling a different story.
This meant we kept the audience engaged and excited and allowed us to treat each week as a mini-campaign - producing unique and unexpected imagery.
Instagram followers more than tripled in just over a year.
Agency: Bookmark Content, London
“Simon is one of the most exceptional art directors I've had the pleasure of working with. He works tirelessly and has literally transformed some of the accounts he works on to things of utter beauty.”
KEITH DRUMMOND
Executive Creative Director
