M&S • Christmas Hampers
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Strategy
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Creative Direction
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Shoot Production
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Website
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Digital Marketing
• Strategy • Creative Direction • Shoot Production • Website • Email • Digital Marketing
The Brief
To manage the M&S Christmas Hampers catalogue ensuring it heroed all products and remained consistent with the full suite of festive communications.
The Solution
As a small cog in the HUGE M&S Christmas machine I was responsible for the M&S Christmas Hampers catalogue from conception to shoot: developing moodboards, scamping layouts, briefing the shoot team, art-directing on set and liaising with the client at every stage of the project.
Agency: Axon, London