M&S • Christmas Hampers

Strategy

Creative Direction

Shoot Production

Website

Email

Digital Marketing

• Strategy • Creative Direction • Shoot Production • Website • Email • Digital Marketing

The Brief

To manage the M&S Christmas Hampers catalogue ensuring it heroed all products and remained consistent with the full suite of festive communications.

The Solution

As a small cog in the HUGE M&S Christmas machine I was responsible for the M&S Christmas Hampers catalogue from conception to shoot: developing moodboards, scamping layouts, briefing the shoot team, art-directing on set and liaising with the client at every stage of the project.

Agency: Axon, London

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